Outdoor SEO Agency

By 30 May 2022March 14th, 2024No Comments

If you’re from an outdoor company you will already have a good idea of how important ranking above your competition in Google search is for your business. 

There are many benefits such as building brand awareness, driving sales and creating leads there are many positive reasons with zero negatives to ranking highly in search results. 

SEO Costs

There are alternatives to SEO – such as using Google paid ads to rank at the top of search result but methods can be expensive. 

For example – while digital performance manager at Pyramid Travel Products, some paid keywords would cost up to £4 per click, if your campaign produced an average daily CTR of 10 clicks per day, one of these terms would cost in excess of £10,000 per month. 

On the other hand, If SEO was used to rank for these competitive keywords the website could rank for those keywords and recieve a significant portion of the web traffic for a fraction of the cost. 

Keyword research

A successful SEO campaign relies on a varietty of skills including technical, content writing and production. Keyword research is a fundemental part of the process. 

There is a skill in researching the correct mix of keywords to ensure a successful campaign – this requires researching competitors, finding gaps and choosing keywords based on search volume and competition. 

A keyword strategy is designed to acheive both short an long term goals. This way results can be measured quickly.

Scotland leading SEO Agency

There are a handful of good SEO agencies based in Scotland, but with all things digital – the data tells the whole story. 

We take SEO to a new level by using the latest techniques, combined with data driven decisions and years of experience running very successful SEO campaigns across a number of industries for both startups and large organisations. 

Outdoor SEO marketing

We specialise in outdoor retail SEO – this means we follow trends, understand the outdoor audience and are a leading in SEO for outdoor retailers. 

We understand the technical website elements that contribute to a better search performance, along with offsite link building and everything in between. 

If you’re looking for an explosive SEO campaign – contact us today. 

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